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ON THE TRACK OF MEXICAN PINK
180 is a house: the 180 DEGREES workshop
180 DEGREES is a house. A real house. It has two floors, wooden floors and stairs to circulate. It is here where the activities, creations and 180º SHOP spirit are created and carried out . Located at C olima Street , number 180 in the Roma Nte neighborhood , Mexico City, the house houses the store , offices and workshop where all 180 GRADOS creations are made. A very well-kept secret, the third floor is home to a small hotel, where guests become witnesses and participants in the entire operation. Today, with textile giants outsourcing labor, it can be a...
180º Collection: Iconic Mexico
Iconography, according to Panofsky, involves the identification of images, stories and allegories. It is a step in Art History to reach the ultimate interpretation of an image and its intrinsic symbolic content. We usually associate these studies with the most academic disciplines and the most refined artistic expressions, however, on a daily basis we are surrounded by images that carry stories and meanings waiting to be observed and recognized by an attentive eye. According to Dania Hermida, graphic designer behind this collection, the premise for starting México Icónico was the reinterpretation of everyday Mexican objects, those that are a cultural...
Collection 3: Towards a road trip with style
Hannah Flor, Artistic Director of 180º SHOP, tells us the details of the fall collection, which is close to launch. Collection inspiration I realized I'd been missing road trips lately: being in the car all day with your friends, listening to music, discovering things, maybe getting lost along the way, finding places in the middle of nowhere. Then when you get out of the car your clothes are completely wrinkled and you don't want to go anywhere because you are disheveled and dirty. I was thinking about how one could dress in that situation. Above all, I had in mind...
Look About 180º
180 GRADOS, in addition to being a workshop and a store, has the mission of being a meeting point for different creative expressions. Look over 180º is a new project in which we will invite renowned photographers to capture their 180 DEGREE vision through their lens. For a month, the Instagram account will be the intervention space of a photographer, who will portray, through his own aesthetics, the multiple facets of our project. Our first meeting will be with the photographer Tomás Casademunt, originally from Barcelona, author of the books Maya Puuc (available in the editorial section of 180º SHOP)...
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