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Until recently the name of the brand was Flor de Mayo and they became known for their shirts with embroidered lapels. They are a group of friends who started a project at the university knowing the lack of opportunities available to the country's artisans. Recently, they changed their name to Someone Somewhere with the aim of bringing Mexican artisan products to the international market. The brand pays tribute to Mexican artisanal tradition without leaving behind modern design. In this interview, Fátima Álvarez tells us the details of the project. 180º: Who makes up the Someone Somewhere project? Fátima: The founders...

Raúl and Víctor are the directors and founders of Pay's, a brand that has distinguished itself for its colorful and innovative use of knitted fabric. The team is made up of the two of them, in addition to Benji, in Sales, Beto, in Administration and Juan in the Communication part. In October 2014 they launched their first pieces, a small production of a collection of around 15 pieces. Last week they officially launched their latest collection, Dreams , which already positions them as one of the most original and fun fashion proposals in Mexico. 180º: Who are you and how...

33 is a brand formed by three friends, Pablo Saldivar, Gerardo Serrador and Diego Ortiz, who realized the lack of proposals in the men's fashion market and decided to start their own brand. Their initial garment, the undoubted hallmark of the brand, are their colorful socks, with fun and cool designs that go beyond the scheme of solid colors and diamonds that the male public has always had to settle for. We spoke with Pablo Saldívar about his training, his designs and his plans for the future. 180º: How did the project start and what is the brand concept? Pablo:...

Gabriela Hernández, Alfredo Márquez and Jorge Diez are the members of the RABIA team, a sneaker brand based in León, Guanajuato. The brand emerged with the initiative of proposing new and fresh designs to fit Mexican youth. They show their interest in the avant-garde, the urban and the pop in their designs and material proposals. RABIA is a young brand (it has only been on the market for a year) and also youthful. 180º: What does each of the team members do? Gabriela: Alfredo and I are designers, he is more focused on the selection and purchase of materials and...

Tangram is an ancient Chinese game with which you can build an infinite number of figures using only seven pieces. The Mexican jewelry brand Tangram took its name from this game, and this is also where the taste for proportion and geometry present in each of its designs arose. Manuel Ledesma, partner and co-founder of Tangram, tells us what they seek to express as a local jewelry brand, committed to Mexican design. 180º: Who makes up Tangram and what do they do? Manuel: The partners and co-founders of TANGRAM, all Industrial Designers, are Paty Ledesma, who is specialized in new...